Visibility & Influence
September 24, 2026
How the Media Decides to Book Your Story
After reviewing thousands of pitches over three decades in media, here’s what really happens behind the scenes….
September 17, 2026
How to Become the Expert Journalists Call
After 30 years in media, I’ve learned that journalists don’t always call the loudest expert. They call the one they trust….
September 10, 2026
Do You Actually Need a PR Agency?
After spending more than 30 years inside newsrooms and publishing companies, here’s my honest perspective on one of the questions I’m asked most often….